Adobe Marketo Engage has long been the go-to for enterprise demand generation teams. But over the past few years, a growing number of marketing operations leaders have started asking a harder question: Is Marketo actually the best tool for us, or are there Marketo alternatives we should be aware of?
A Quiet Room Isn’t A Win. Here’s The Fix How often does a silent room actually mean everyone understood? You finish a training section, ask if anyone has questions, and wait through the familiar pause. Nobody looks confused, so you move on. Then, a few hours later, the emails start arriving, each one asking about … Weiterlesen
A model for AI-enabled UX research where the researcher governs. A UXR researcher governing AI (AI generated) For a few years now, the UX research field has been arguing with itself over whether AI is coming to replace us or whether AI can’t do “real” research and we need to hold the line. Is AI … Weiterlesen
A story of inputs, outputs, and the tools between. Continue reading on UX Collective »
Fun fact: You can actually get free Amazon gift cards from dozens of different companies. And since I know I’ll eventually spend the money on Amazon, an Amazon gift card is pretty much as good as cash these days. In this post, I’ll share some of the real ways I get free stuff on Amazon … Weiterlesen
The future the film imagined was analog, cramped, and rain-lit — and it got the feeling of the work exactly right. AI assisted. A 1982 film and its 2017 sequel predicted the design problems we are still failing to solve, from synthetic memory to the interfaces we now argue about daily. Ridley Scott’s Blade Runner turned out to … Weiterlesen
In this Best Courses Guide (BCG) I’ve selected the best online courses, resources, and tutorials to learn TypeScript for beginners and also intermediate programmers. Most of the courses are free. TypeScript has made a huge splash in the web development industry. It is being used to develop all sorts of amateur and professional projects and … Weiterlesen
Is a small business credit card a good option for you and your side hustle? Whether you’re looking for a way to separate your business and personal finances, or need a line of credit to cover startup costs, this post has you covered. Before you apply, let’s take a look at: how business credit cards … Weiterlesen
Design isn’t becoming lame. Your screens don’t vouch for you anymore. Continue reading on UX Collective »
Siloed Systems Kill Engagement 52% of associations cite lack of member engagement as the top reason for non-renewal, per recent stats. There could be many reasons for the lack of member engagement, as modern association members expect personalized learning, seamless experiences, and relevant engagement. Many associations experience declines in member engagement and retention due to … Weiterlesen