AI search is already influencing how buyers discover brands — and the results are measurable. According to the 2026 HubSpot State of Marketing report, 58% of marketers say visitors referred by AI tools convert at higher rates than traditional organic traffic. As platforms like ChatGPT, Perplexity, and Gemini increasingly shape buying decisions, visibility inside AI-generated answers is quickly becoming a competitive advantage. 
AR glasses are here, but what about accessibility?
Can multi-sensory experience take it one step further? Image created by AI tool ElevenLabs Big companies like XREAL and Meta have released their new AR glasses over the past few months. Unlike bulky VR headsets, they are much lighter and more comfortable, which means users can keep them on longer. I’ve tried some of them myself, … Weiterlesen