We Bought a “Boring” Business. Running it Was Another Story.

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Buy a boring business, they said. It’ll be easy. It’ll be fun. That’s the dream Andrea Palacio and her husband chased when they bought a landscaping company. The road got bumpy fast, but they still added around $300,000 in equity value in just a couple of years. Andrea Palacio runs AndreaPalacio.ai, where she helps other business owners … Weiterlesen

The $2k/Month Mushroom Side Hustle That Bought a 70-Acre Farm

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What if a spare closet could turn into a farm, a warehouse, and 70 acres of land? That’s roughly the path Kyle Beaver took. Kyle runs Ten Mile Mushrooms in rural Pennsylvania, along with Pro Grow Club, and he grows gourmet and medicinal mushrooms like oyster, lion’s mane, and reishi. Before mushrooms, Kyle spent two years working state fairs in … Weiterlesen

I Wrote a Kids Book

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Turns out, the writing was the easy part. What came next was a 3-year stop-and-start journey. But today, I’m excited to share Rita the Cheetah. It’s a growth mindset book for kids, told in a fun rhyming story. The Inspiration 💡 Our then-kindergartner made up the title character: a vegetarian cheetah cub who ate glitter … Weiterlesen

What is it & How Does it Work

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As the landscape around AEO and SEO changes, brands selling products or services are increasingly testing search engine advertising in the interim to tide them over as Google updates roll out. While alternatives like social media and SEO are still a huge part of every company’s marketing budget, search advertising remains the biggest investment among … Weiterlesen