I asked six HubSpot colleagues who are experts in their respective arena what their hopes and dreams are for 2026. From “just make AI and spreadsheets work” to tracking emotional momentum, here‘s what we’re looking forward to next year.
LMS Optimization Strategies For Corporate Leaders
LMS Optimization Strategies For Corporate Success Corporate learning is increasingly under pressure to deliver personalized, engaging, and measurable training aligned to fast-evolving business priorities and workforce diversity. Regardless of the considerable investments in LMS platforms, too many organizations underutilize them, failing to leverage these platforms for improving learning outcomes and talent capability. Recent data shows … Weiterlesen
AI is bad at being cool
I spent the last week asking HubSpot marketers to get really honest about what actually worked for them in 2025 — and what they let go of.
Foster Innovation Beyond Leadership: Empowering Employees To Take Initiative
6 Ways Founders Can Empower Teams To Innovate Independently For startup businesses, founder dependence is often not even a problem, but rather the reality of a limited number of employees working to get a business off the ground. However, maintaining such a practice once the business has grown in size can have particularly negative effects … Weiterlesen
Loop Marketing software that grows with your business strategy
AI has drastically changed the marketing industry. From remapping the buyer’s journey to changing the way we analyze data, to reshaping how we connect with consumers, almost everything is different from just a couple of years ago. A new age calls for a new playbook called Loop Marketing, and a new playbook calls for new … Weiterlesen
My favorite 32 examples to inspire you
Homepage design shapes the first impression potential customers have of your business, yet many companies underestimate its impact on conversions and credibility.
5 SEO keyword research tools that help teams show up in search
SEO keyword research tools are essential for marketing teams looking to level up their content. Keyword research software can help identify search opportunities that align with a business’ offerings. That SEO strategy is crucial — nearly one-third of internet users 16 or older discover new brands through search engines.
AI-powered email content suggestions that actually convert leads
AI-powered email content suggestions are changing how marketing teams write, test, and scale email campaigns. Instead of guessing what message will resonate, marketers can now use AI to analyze data, predict engagement, and generate personalized content that converts. 
No-Code And Agentic AI For Team Training Platforms In 2026
No-Code And Agentic AI Are Transforming Training In 2026 The year 2026 marks a turning point in how organizations design, deliver, manage, and measure team training. What used to be a rigid, admin-heavy, content-upload-and-assign model has transformed into a dynamic, intelligent, self-optimizing system powered by two forces: no-code development and agentic AI. For years, training … Weiterlesen
Learning Events Vs. Journeys: Designing For Impact
L&D Strategies That Last Beyond The Training Event In the first part of this series, Microlearning: A Must-Have In Hybrid Work, [1] we looked at how small, focused lessons support employees in fast-paced, distributed environments. In the second part, Gamification: Bridging The Gap Between Learning And Practice, [2] we explored how game elements can turn … Weiterlesen