The prompt is not an interface

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Why AI sent us back to the command line — On direct manipulation, visual intent, and the regression of AI tooling. Image generated via Google Gemini “Seeing comes before words. The child looks and recognises before it can speak.” — John Berger, Ways of Seeing, 1972 [1] The most advanced artificial intelligence systems in history now ask us to communicate through a … Weiterlesen

Designing data-intensive applications — advice for interaction designers

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The things on the screen — numbers, tables, graphs, forms, dashboards — are just two-dimensional projections of a multi-dimensional data landscape. That data landscape in turn is just a representation of real-world phenomena and domain concepts. The design practices in this article will help you “see through” the product surface into the data and domain layers, and re-orient your … Weiterlesen

How to Increase It in the Era of AI

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Brand visibility determines whether your business gets found or gets passed over — in search results, on social feeds, and increasingly, in AI-generated answers. It’s one of the highest-leverage investments a marketing team can make, and also one of the most commonly mismanaged. Most teams treat visibility as a byproduct of other activities: run some … Weiterlesen