24 generative engine optimization statistics marketing leaders should know

Untitled20design20 202026 02 10T160527.548.png

I never thought I‘d see the day when „Googling“ something and sifting through links would become passé. But, like many marketers over the last year, I’m seeing a massive shift in how people find brands, products, and answers online. More and more consumers are getting their answers directly from AI platforms like ChatGPT, and marketers … Weiterlesen

Social eLearning: Teams Learn Faster Together

Social eLearning Teams Learn Faster Together.jpg

Turning Individual Training Into Shared Practice With Social eLearning Most workplace knowledge isn’t acquired through formal courses. It happens more naturally and subtly, through conversations, quick Slack messages, shadowing a colleague virtually, or observing how a manager handles a difficult situation in meetings or recorded scenarios. Formal training often documents this knowledge, but it rarely … Weiterlesen

Practice notes on including citizens in the design process

0qVGxbJQbTng9jN0d.png

Field notes on trust, participatory scaffolding, and shared agency. Citizen participation? Hell no! Involving citizens in public design is much more than running an “open” process. It is about redistributing agency — enabling people to shape decisions, define problems, and participate in making change happen. It is as much about co-authoring a story of change as it is about … Weiterlesen

Cloud-Based Access Control Supports Distributed Campuses

Shutterstock 2462264901.jpg

Cloud Access Control For eLearning Campuses Cloud-based access control systems are replacing traditional on-site security systems in most industries. From the hotel and hospitality industry to commercial buildings and learning institutions, the benefits of cloud-based access control systems have become too compelling for organizations to ignore. Modern eLearning is not entirely remote, either. Most learning … Weiterlesen

Get behind me, AI writer

1b4mHENjpK6quxisbSYaf0g.png

A reverse-engineered drafting process that keeps humans in charge (AI disclaimer: edited image of Jesus & the St. Peter android was produced with AI assistance; the rest of the banner, copy, and layout are my own design) A writer keeps AI in the backseat: an android of St. Peter reaches toward Jesus who waves it behind, … Weiterlesen