A lot is going on in search today. Google still reigns supreme, but the competition and evolution coming from AI alternatives have many marketers wondering how to optimize for ChatGPT.
The right touch: mapping AI presence to user intent
Knowing what a user wants is only half the problem. The other half is knowing how, and how much, to respond. This is the third piece in a small series on product design in AI-driven systems. The first article explored how our role as designers is evolving, and the second looked at how signals tied to … Weiterlesen