Email personalization drives measurable revenue impact. According to HubSpot’s 2026 State of Marketing report, 93.2% of marketers say personalized or segmented experiences generate more leads and purchases, and nearly half are exploring AI to scale those efforts. 
Careful, liable UX is a thing now
The recent ruling against Meta signals a shift that’s been brewing for a minute. Deceptive or dark patterns are no longer just… Continue reading on UX Collective »