Online Learning

The way people search for information is changing. Instead of scrolling through a list of blue links, more users are turning to AI-powered tools like ChatGPT, Google’s AI Overviews, and Perplexity that deliver direct answers to questions. This shift has given rise to answer engine optimization (AEO), a discipline focused on optimizing content so it … Weiterlesen

Media Monitoring: A Practical Framework for Tracking Visibility and Reputation A brand mention is not automatically good news. Your company might appear in a major publication, get mentioned alongside a competitor, or have an executive quoted by an industry journalist. But that same visibility could come from negative coverage, a customer complaint gaining attention, or … Weiterlesen

Gamification Works In eLearning, Just Not The Way Most Courses Use It Gamification has a reputation problem. Some people treat it as the answer to low engagement. Others see it as badges for grown-ups and a little embarrassing. I’ve been building learning software since 2019, and I think both camps make the same mistake. They … Weiterlesen

What Is Culturally Responsive Teaching? Culturally responsive teaching matters more than ever as classrooms and learning spaces become more diverse in culture, language, and location. No matter where learning happens, in person, online, or in global programs, learners bring their own backgrounds, experiences, and ways of understanding with them. Still, many learning experiences are designed … Weiterlesen

New Research On The Family Engagement Disconnect District leaders overwhelmingly recognize the importance of strong communication and engagement with families, but new national research suggests families may experience those efforts differently than leaders realize. Research from Project Tomorrow, conducted in collaboration with ClassDojo, found that while 80% of district leaders believe families are satisfied with … Weiterlesen

How Learning Leaders Can Move Beyond Completion Organizations have invested heavily in learning platforms, digital content, microlearning, and AI. Yet many still struggle to translate training participation into stronger performance. The problem may not be the quality or quantity of the content. It may be that employees cannot see how the learning connects to their … Weiterlesen

Your Course Completion Rate Does Not Always Measure The Right Things Sooner or later, every conversation about online courses gets to completion rates. The number sounds like a verdict. Low completion means a bad course, a bad teacher, or proof that people don’t learn online. I have been building a learning management system for online … Weiterlesen

Marketing Intelligence vs. Marketing Research: A Breakdown Marketing teams have access to more data than ever, but knowing what to do with it is another challenge. Understanding marketing intelligence vs. marketing research helps you turn information into better decisions instead of collecting data without a clear purpose. Supermetrics‘ Marketing Data Report found that marketers use … Weiterlesen

From Quiz Scores to Better Learning Decisions: A Review Routine for Online Courses A quiz score tells a learner how many answers were correct. On its own, it rarely tells the learner what to do next. A useful review routine turns each attempt into a small decision: what should I revisit, what kind of practice … Weiterlesen