Research shows that 32% of buyers discover new B2B vendors using generative AI chatbots. This is why an answer engine optimization (AEO) strategy for B2B businesses is essential. AI-driven answer engines help buyers discover, evaluate, and shortlist vendors. The same research found that buyers start with an average of 7.6 potential vendors and narrow this to 3.5 before making their final decision.
How AI may reshape elderly care
A unique design challenge Photo by Georg Arthur Pflueger on Unsplash AI has changed so many parts of our lives, for better and for worse. Beyond the uses we see every day, it’s also quietly serving groups that don’t always get much attention. There are over 1 billion people aged 60 and older, and over 55 … Weiterlesen