Practice notes on including citizens in the design process

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Field notes on trust, participatory scaffolding, and shared agency. Citizen participation? Hell no! Involving citizens in public design is much more than running an “open” process. It is about redistributing agency — enabling people to shape decisions, define problems, and participate in making change happen. It is as much about co-authoring a story of change as it is about … Weiterlesen

Get behind me, AI writer

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A reverse-engineered drafting process that keeps humans in charge (AI disclaimer: edited image of Jesus & the St. Peter android was produced with AI assistance; the rest of the banner, copy, and layout are my own design) A writer keeps AI in the backseat: an android of St. Peter reaches toward Jesus who waves it behind, … Weiterlesen

What is an attribution window in marketing? What marketers need to know

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An attribution window is the defined time period when a marketing touchpoint — such as an ad click, email open, or page view — can be credited for a conversion. Window length directly affects how conversions are counted, how channels perform, and how budget decisions are made. Platforms use different defaults, and these differences often create mismatches in data across tools. 

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